It can’t be easy to leap from Buenos Aires to Amsterdam – the cities are so far apart they’re in different seasons – but Gastón Gual and Alex... read more
The new enterprise has a nifty name: For The Right Reasons. So, obvious first question – why? “It’s about intent and whether somebody is serious... read more
Is it possible to be an effective business leader and at the same time have fun? Natalia Forster certainly thinks so, although right now the... read more
Giulia Gasperi, Strategy Director, Europe read more
The Amsterdam-based agency uses humour and irony to remind entrants that the show is judged by journalists – not creatives. The Epica Awards are... read more
After freelancing for leading agencies, Luciano Jardim recently joined Amsterdam agency SuperHeroes as its design lead. Nils Adriaans asked him... read more
We would like tourists to look left and right, and left and right again, before walking into our cycling lanes. Thank you very much. read more
I help others make ideas that grow brands. If I am lucky, sometimes I get to make some ideas myself. read more
There’s not really a separate female culture here – the independence is stronger than any gender-specific culture that could surface. read more
This was my first internship within the agency world, I think it really gave me a good introduction into how agencies work. read more