Gabriel Eduardo Gonzalez

I'm Gabriel González and currently, I'm a Senior Graphic Designer at BRAVE Colombia, an agency that not only leads in design and advertising but also evokes emotions and challenges the boundaries of originality.

My career includes key contributions to outstanding projects.

The launch of the 100% Colombian marketplace, "Alcarrito". My contribution was to design challenging and disruptive graphic pieces. These pieces invited a new and exciting approach to commerce, making a significant difference in the visual and strategic presentation of the project.

In the World Cup campaign, I had the honor of participating in the creation of impactful visual messages that highlighted the importance of supporting women's football in Colombia. The #WEGO initiative for the FIFA World Cup in Qatar 2022 was a milestone, where our team boldly launched the message that "Football is a sport for women that men learned to play".

Additionally, I played a key role in the "World Without Plastic" campaign, a collaboration between Inter Rapidísimo and Brave. This initiative not only visually presented "new species" born from ocean pollution but also led to the creation of a book and a prominent exhibition at ColombiaModa. The campaign received international recognition with a Bronze at the PHNX Festival, appearances in Lürzer's Archive magazine, and a shortlist at the El Ojo de Iberoamérica Festival, highlighting its impact on raising awareness about plastic issues globally.

On Messenger Day, I played a key role in designing part of the emotional campaign in which Inter Rapidísimo celebrated alongside competitors, relinquishing their colors to pay tribute to all messengers. This initiative, which included messages of gratitude and recognition through trucks, became an inspiring example of unity and respect in the industry.

My focus on design goes beyond the conventional, always seeking innovation and impactful visual narratives. My active involvement in significant projects reflects my dedication to constant growth and evolution in the exciting world of design and advertising.