| Title | Pass It On |
| Agency | &Co. / NoA |
| Campaign | Pass It On |
| Advertiser | European Parliament |
| Brand | European Elections |
| Date of First Broadcast/Publication | 2024 / 4 |
| Business Sector | Government Information & Services |
| Tagline | Use your vote - or others will decide for you |
| Story | This campaign has the humbling task of mobilizing 400 millions voters across Europe in the forthcoming European Elections on June 6th-9th. It is the biggest democratic maneuver in Europe – and the second largest in the world. The campaign highlights the bond between generations and nations, and presents an emotional portrait of our democracy and the importance of voting. Not for ourselves, but for each other. |
| Media Type | Television |
| Length | |
| Market | Czech Republic, Estonia, Hungary, Poland, Belgium, Denmark, France, Germany, Luxembourg, Netherlands, Croatia, Greece, Italy, Spain |
| More Information | https://elections.europa.eu/en/ |
| Director General for Communication & Spokesperson of the European Parliament | Jaume Duch Guillot |
| Director for Campaigns | Philipp Schulmeister |
| Advisor to Director General for Communication | Tanja Rudolf |
| Concept & Design Unit | Nicolas Le Polain, Head of Unit (acting) |
| Concept & Design Unit | Jacob Martinsson-Lenouvel, Team Leader, Concept Team |
| Concept & Design Unit | Caroline Lefevrem, Project Manager |
| Concept & Design Unit | Filip Sevcik, Project Manager |
| Concept & Design Unit | Nicolas Torres Correia, Creative Director |
| Executive Creative Director | Robert Cerkez |
| Creative Director | Johan Køhler |
| Art Director | Niklas Hultquist |
| Art Director | Frederik Voetmann |
| Strategic Planner | Aylin Kanpak |
| Client Service Director | Trine Aagaard Eisinger |
| Media Strategist | Mark Ellegaard |
| Account Manager | Eva Rabenhøj |
| Graphic Designer | Morten Grundsøe |
| Head of Production | Anders Darre |
| Executive Producer | Kristina Karlsson |
| Producer & Post Producer | Josephine Thomsen |
| Post Producer | Sidsel Eliasen |
| Mood Editor + Researcher | Alexander Topsøe |
| Internal Editor and behind the scenes | Shilo Duffy |
| SoMe Editor | Søren Albrechtsen |
| Legal Advisor | Cecilie Kunz Paulsen |
| Mette Carla Albrechtsen | Director |
| Nadim Carlsen | DoP |
| Søren Engberg | CEO & Producer |
| Nicolai Nørup-Nielsen | Production Coordinator |
| Malou Garnov | Line Producer |
| Katja Kofoed- Hansen | Production Coordinator |
| Marine Heukendorff | Production Travel Coordinator |
| Nina Tipsmark | Production Assistant |
| Main Caster | Gro Terp /Gro Terp Casting |
| Signe Clemmesen /Gro Terp Casting | Casting Assistant |
| Maria Jarltoft /Selfcast | Featured Extra Caster |
| 1. AD | Stefan Danholm |
| 2. AD | Gro Therp |
| 3. AD | Signe Clemmesen |
| Production Coordinator | Katja Kofoed-¬‐Hansen |
| Cast and travel Coordinator | Marike Heukendorff |
| Production ass. | Yani Velasco |
| Runner | Karl Bille Frandsen |
| Runner | Esther Galecki-¬‐Hertz |
| Focus Puller | Andreas Krohn |
| B / DOP | (16. 17. & 18.1) Jan Bastian M. Marthinsen |
| Focus Puller | Peter Topsøe-¬‐Jensen |
| C / DOP | (15. 16. 17. & 18.1) Nicolai Lok Hansen |
| Focus Puller | Franz A. Borde |
| Clapper Loader | Sebastian Sky |
| D.I.T / Only rental | Emil Valentin |
| D.I.T / Only rental ass | Lukas Skøt |
| On Set Editor | Magnus Jönsson Palm |
| 2nd Unit DOP | (15. & 16. jan) Jonatan Mose |
| Digi tech | Tomas Hein |
| Gaffers | Noah Lynnerup |
| Best Boy | Kasper Mønster |
| Electrician | Bertram Sandvig |
| Electrician | Martin Dahl Andersen |
| Key Grip | Rune A. Egegaard |
| Prop Master | Thomas Langhoff |
| Prop Assistant | Laurence Fox |
| Sound Engineer | Henrik Gliese |
| Sound Engineer | Morten Routh Sørensen |
| Stylist | Lulu Lückow |
| Stylist Intern | Astrid Juncher-¬‐Benzon |
| Make Up | Marianne Ortmann |
| Medical | Jakob Nors |
| Editor | Anders Jon (Art Official Agency) |
| Editor | Magnus Jonsson |
| Music Composer | Martin Dirkov |
| Sound Designer | Kevin Koch / Chemistry Sound |
| Color Grader | Nurali Kushkov /Chemistry Film |
| VFX | Chemistry Film |
| Søren Solkær | Still photographer |
| Still Photographer ass | Henrik Ginge |
| Eli Lajboschitz | Retouch |
| Account Manager | Anne Le Tiec |
| Senior Communication Project Manager | Amaryllis Fragos |
| Senior Project Manager | Cathy Van der Linden |
| Account Director | Philip Swinnen |
| Senior Producer | Caroline Ectors |
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