Live and learn…Nature has always found a way to adapt, but human adaptation is notably self-serving

Agency: Y&R S�o Paulo

Country: Brazil

Production Company: Tribbo Post

Advertiser: TckTckTck

Brand Name: TckTckTck

TckTckTck is an open source campaign launched in Cannes last June with the Global Humanitarian Forum, Havas, and ACT Responsible.  Today, they bring together celebrities to launch the hit “Beds are Burning”: View the Video and become a climate ally

Date of first publication: September 2009

Tagline: It’ not that planet that has to adapt. It’s you

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