By Johanna McDowell
The day was dominated by Dentsu and IPG.
Dentsu West is the agency network outside of the Far East. They have a dot in Africa – Mozambique. But otherwise they are everywhere and growing fast.
IPG of course has several networks including McCann, Draft FCB and Lowe as well as their media agencies, PR networks and specialists like RG/A and HUGE.
Michael Roth, IPG CEO, and ( in my view) one of the smoothest and smartest men in advertising, spoke to 40 search consultants with respect and confidence. He attributes the success of his group’s turnaround to his top team. A man from Brooklyn, he talks and walks diversity. He in fact is probably the only holding company CEO to embrace this. Refreshing and stimulating.
Advertising Age gave us some early results of their 2011 survey on client agency relationships which we will share with our IAS subscribers in November.
A fabulous week. Business is good and if Michael Roth says there will be no double-dip, I believe him. And why not?